hiya! i’m niki.👋
I’m a Growth Marketer from Toronto, Canada, currently based in Seoul, South Korea.
I help ecommerce and digital-first brands turn content into measurable growth through semantic SEO, platform-native storytelling, and conversion-focused strategy across YouTube, TikTok, Instagram, and Amazon.
I’ve worked with brands and organizations including Shopify, VICE Media, and Tridge, specializing in audience growth, organic visibility, and performance-driven content systems.
Who I’ve worked for
constant learner and lead generator. 🚀
After graduating from Toronto Metropolitan University in Performance Production, I pursued a life of travel and adventure. Upon my return to Toronto, Canada, I started my sales career in the travel industry. Here is where I learned what drove people to invest time and money into a purchase:
Trust, authenticity and transparency.
Today, those principles form the backbone of my work as a growth marketer. Whether I’m scaling an Amazon product page or generating millions of organic views for a social app, my focus remains the same: crafting honest, high-impact positioning that converts.
Because the world moves at a fast pace, I am constantly keeping up with the latest marketing / SEO trends and AI technology. Pair this with great storytelling and creative problem solving and voila! You have conversion. It’s what makes this job so exciting for me.
In my spare time, I go hiking, travel and learn Korean. I point out every dog I see and pride myself on being a strawberry connoisseur. 🍓
nikimiki 